Prominence is 30A’s newest town certain to attract families looking to experience the area with easy access to the beautiful white sand beaches of The Panhandle. The Town of Prominence is located on HWY 30A between Seagrove and Alys Beach. The community’s town center, called “The Hub,” includes restaurants, shops, and an amphitheater. The amphitheater alone includes a covered event pavilion, a cinema screen for movies, and a stage for concerts and events. Guests here enjoy easy access to a resort style pool, fitness center and private shuttle service to the beaches of 30A.